TrustScore
Definition
What TrustScore means
TrustScore is the number Trustpilot shows at the top of each company profile, next to a star rating. It is not the plain average of review stars: Trustpilot weights recent reviews more than old ones, and adds the equivalent of seven 3.5-star reviews to every company's calculation so that a handful of reviews cannot push a new company to either end.
Because of the weighting, a TrustScore can move while the review count barely changes, and a company with a long good history can fall quickly after a run of recent bad reviews. That makes it a useful early signal when tracked over time, and a misleading one when compared once between companies with very different review counts.
Clair's Trustpilot endpoints return trust_score alongside stars, the rounded star rating Trustpilot displays, and review_count. Company search returns it for each match, so companies can be filtered with min_trust_score.
In the data
How it appears in a response
GET /v1/reviews?domain=stripe.com&page=1 · business
{
"id": "50489e6800006400051ae0d6",
"name": "Stripe",
"domain": "stripe.com",
"profile_url": "https://www.trustpilot.com/review/stripe.com",
"website_url": "https://stripe.com",
"logo_url": "https://s3-eu-west-1.amazonaws.com/tpd/logos/50489e6800006400051ae0d6/0x0.png",
"trust_score": 1.6,
"stars": 1.5,
"review_count": 17504,
"review_count_last_12_months": 1201,
"rating_distribution": [
{
"stars": 5,
"count": 6721,
"percent": 38.4
},
{
"stars": 4,
"count": 725,
"percent": 4.1
},
{
"stars": 3,
"count": 469,
"percent": 2.7
},
{
"stars": 2,
"count": 514,
"percent": 2.9
},
{
"stars": 1,
"count": 9075,
"percent": 51.8
}
],
"categories": [
{
"id": "payment_service",
"name": "Payment Service",
"is_primary": true
}
],
"category_path": [
{
"id": "business_services",
"name": "Business Services"
},
{
"id": "administration_services",
"name": "Administration & Services"
},
{
"id": "payment_service",
"name": "Payment Service"
}
],
"description": "Millions of businesses of all sizes—from startups to large enterprises—use Stripe’s software and APIs to accept payments, send payouts, and manage their businesses online. It's the payment infrastructure for the internet",
"country_code": "US",
"contact": {
"email": null,
"phone": null,
"support_url": "https://support.stripe.com/contact",
"address": "510 Townsend Street",
"city": "San Francisco",
"zip_code": "94103",
"country": "United States"
},
"is_claimed": true,
"claimed_at": "2016-05-11T03:33:53.000Z",
"is_closed": false,
"is_temporarily_closed": false,
"is_collecting_reviews": false,
"uses_paid_features": false,
"uses_ai_replies": false,
"has_incentivised_reviews": false,
"has_consumer_alert": false,
"verification": {
"payment_method": true,
"user_identity": false,
"google": false,
"persona": false
},
"reply_behavior": {
"negative_reply_rate": 100,
"average_days_to_reply": 1.95,
"negative_review_count": 1073,
"negative_replied_count": 1073,
"last_negative_reply_at": "2026-09-26T21:20:34.000Z"
},
"locations_count": 0
}Subscribe to the API you need.
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